Hi, I’m Ben.
I went from Account Executive to VP of Sales in six years, leading 60+ reps at an $8.5 B tech company and taking home $500K/yr—but I burned through purpose faster than pipeline.
Lesson learned: hyper-growth only matters if the people scaling it stay whole.
What you’ll get from me
→ Strategy – proven playbooks that turn early stage GTM chaos into predictable revenue (helped grow Flock Safety from $30 M → $400 M ARR; Edia from $5m to $8m in 3 quarters)
→ Tactics – GTM ops, diagnostics, capacity models, and enablement systems that you can copy / paste directly into your organization.
→ Tech – How to leverage AI to drive GTM productivity, not activity.
→ Headspace – frameworks for staying decisive and sane when the number keeps climbing
Mission
Unpacking the strategy, tactics, and headspace required to help early-stage founders reach sustainable hyper-growth while de-risking their path from founder-led sales to scalable GTM.
Who follows along
Early stage CEOs/Founders scaling from Seed to Sereis B, CROs inheriting a Frankenstein stack, and VPs who refuse to pick between big numbers and a clear mind.
Subscribe at benjaminjfoley.com for weekly breakdowns, templates you can copy-paste, and blunt takes on what actually works.
DM me if you’re wrestling with how to leverage AI to scale GTM, GTM architecture, or just how to breathe between board meetings.
